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  • SITECORE VS OPEN SOURCE CMS

    Tuesday, January 27, 2015
    SITECORE VS OPENSOURCE

    According to a recent study, the total costs of using an open Source CMS typically outweigh the total costs of using a more sophisticated platform such as Sitecore CMS.When introducing a new CMS, the software costs typically account for 5% of the total implementation costs. Open Source Content Management Systems typically have higher ongoing costs, which usually results in higher total expenses over the life cycle of the CMS.“too often the temptation is ...

  • THE IMPORTANCE OF WEBSITE PERSONALISATION

    Thursday, December 11, 2014
    The importance of Website Personalisation

    Imagine going into a shop to buy a mountain bike. You’ve spent a fair amount of time talking to a sales rep and after learning all about your requirements, he suggests a bike that suits your needs, so you buy it.The ...

  • WHY WEBSITE PERSONALISATION MATTERS

    Tuesday, December 9, 2014
    why personalisation matters

    Personalisation is the key to providing a great user experience, but it needs to powered by a system which brings the whole customer lifecycle into a centralised platform. Marketing should feed information to Sales, ...

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