• Intro to Sitecore EXM (FTFM)

    Thursday, July 6, 2017
    Sitecore EXM Hero Image

    Transcript:In this series of tutorials, we’re going to be covering the use of Sitecore’s Email Experience Manager, otherwise known as EXM. You can use the Email Experience Manager (EXM) to create highly customised email campaigns and make them both personal and relevant to your customers.With EXM, you can:• Create and manage email campaigns.  • Use A/B testing to find the best email content and design. • Send email campaigns with multi-language support.• ...

  • Tactic 5 Personalise your CTAs

    Friday, June 30, 2017
    Personalise CTAs

    Most websites offer the same CTAs to every single customer. “Sign up for our newsletter”, “Download this simple guide”, or “Get your hands on this awesome deal”. These CTAs take a one-size-fits-all approach, and most ...

  • Setting up Goals in Sitecore FTFM

    Tuesday, June 20, 2017
    Setting up goals in Sitecore

    FTFM GoalsWhen a prospect or customer uses your website, they might perform a certain activity that might be of interest to you. Things like:• Downloading a brochure• Registering for an email newsletter• Visiting a ...

  • Tactic 3 Personalise inbound experiences in Sitecore

    Tuesday, May 30, 2017
    Tactic 3  Sitecore Personalise inbound experiences

    A huge number of companies allocate enormous marketing budgets to email campaigns, social posts, display ads and PPC campaigns. They also spend copious amounts of money on SEM (Search Engine Marketing), and SEO ...

  • Sitecore Personalisation FTFM - Sitecore Training

    Wednesday, May 17, 2017
    Sitecore Seting Up Personalisation Hero

    Transcript: How to set up Personalisation in SitecoreIn this video, we’re going to be talking about website personalisation within Sitecore.We’ve written numerous blog posts on the importance of personalisation so ...

  • How to generate 7000 leads in 14 days

    Wednesday, May 10, 2017
    7000 leads in 14 days hero banner

    I came across a great example of digital marketing yesterday: A fellow digital marketing professional had managed to generate approximately 7000 leads in just 14 days, and the share count was gaining momentum!!! Allow ...

  • Sitecore Training - Media Items (FTFM)

    Thursday, April 27, 2017
    Media Items Sitecore Training FTFM

    Transcript:In the last video, we introduced you to the media library. In this tutorial, we’re going to be walking through the process of uploading, inserting and editing media files.Upload a file to the Media ...

  • Sitecore Training - Media Library (FTFM)

    Thursday, March 30, 2017
    Sitecore Training on the Media Library

    Transcript:In this video we’re going to be talking about media items and the media library…Welcome to the media library, this is the place where you store all of the media items for your website.The first thing ...

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