No, not this…But this…Stay with us non-techies! This post is for everyone… What is Hashing? Hashing algorithms are mathematical processes that take an input, jumble it all around, and produce an output. That output is called a hash. These algorithms have a number of features:• The output is unpredictable - A change of 1 binary digit can produce a completely different output, and you can’t guess what that is – you have to go through all the steps to get ...

Quick Links:This tutorial is Part 3 of a mini-series on Sitecore's EXM functionality.EXM Part 1 - Intro to Sitecore EXM (FTFM)EXM Part 2 - Creating Contact Lists in SitecoreTranscript:Sitecore's Email Experience ...

Transcript:In this tutorial, we’re going to be showing you how to build lists in Sitecore’s Email Experience Manager, otherwise known as EXM.In the last video, we took a quick look at the process of creating and ...

Transcript:In this series of tutorials, we’re going to be covering the use of Sitecore’s Email Experience Manager, otherwise known as EXM. You can use the Email Experience Manager (EXM) to create highly customised ...

Most websites offer the same CTAs to every single customer. “Sign up for our newsletter”, “Download this simple guide”, or “Get your hands on this awesome deal”. These CTAs take a one-size-fits-all approach, and most ...

FTFM GoalsWhen a prospect or customer uses your website, they might perform a certain activity that might be of interest to you. Things like:• Downloading a brochure• Registering for an email newsletter• Visiting a ...

Using a Geo-location service, you can pull information from your visitor's IP address such as their Country, State, Region, City, and Postcode (Zip). You can even pinpoint them fairly accurately [within a few feet] ...

A huge number of companies allocate enormous marketing budgets to email campaigns, social posts, display ads and PPC campaigns. They also spend copious amounts of money on SEM (Search Engine Marketing), and SEO ...

Transcript: How to set up Personalisation in SitecoreIn this video, we’re going to be talking about website personalisation within Sitecore.We’ve written numerous blog posts on the importance of personalisation so ...

I came across a great example of digital marketing yesterday: A fellow digital marketing professional had managed to generate approximately 7000 leads in just 14 days, and the share count was gaining momentum!!! Allow ...