AI

With the new EU AI act coming into force, you need to meet legal and regulatory obligations, with a requirement to be transparent about the use of AI on your website to your visitors.

Increasingly powered by AI, Optimizely is a powerful option for enterprises looking to manage their digital experiences from one platform. In this post we explore what’s been happening in the Optimizely world in the last few months. 

Sitecore has acquired Scrunch, a platform that supports AI visibility and helps brands to ensure they are represented successfully by AI tools like Claude, ChatGTP and Gemini. In this post we’re going to explore Scrunch, and what it potentially means for Sitecore customers. 

This year team 3chillies were at Codegarden in person, and in this post I’m going to explore the main AI themes and AI product announcements that are coming out of Codegarden.

It may be that you already know about the MCP and what it does, but if you don’t, then this blog is for you. We’re going to do an MCP 101.

Many digital marketeers are actively thinking about or working through the still evolving world of Answer Engine Optimisation (AEO) and Generative Engine Optimisation (GEO).

There are lots of way you can use AI in digital marketing and website management – it is changing and will change how we manage our digital channels. In this article we talk about some of the foundations for that.

AI is here to stay and of course, there are both positive and negative elements. 
In this blog post we explore some of the pros of using AI on your website, as well as some of the cons.